Amaya Toman Thaum pib lub Kaum Ob Hlis 2002, lub khw hauv online Apple tau txais tos nws cov neeg siv khoom thib peb, thiab Apple lub tuam txhab tau mus txog lwm qhov tseem ceeb heev. Thiab muaj ib yam dab tsi los ua kev zoo siab - hauv online Apple Store tau sau nws cov neeg siv khoom lag luam thib peb tom qab tsib xyoos ntawm nws txoj haujlwm ua haujlwm, thiab qhov kev tshwm sim tsis yog yam tsis muaj cov lus teb tsim nyog.
Nws yuav yog txaus siab rau koj
Tim Cook, uas yog Apple tus lwm thawj coj ntawm kev muag khoom thiab kev ua haujlwm thoob ntiaj teb thaum lub sijhawm hais tias "Kev ncav cuag peb cov neeg siv lab yog lub ntsiab lus tseem ceeb thiab cov pov thawj zoo tias peb cov kev lag luam hauv online tsis yog qhov thib ob," said Tim Cook, uas yog Apple tus lwm thawj coj ntawm kev muag khoom thiab kev ua haujlwm thoob ntiaj teb thaum lub sijhawm ntawd. , tias Apple Store sawv cev rau txoj hauv kev nrov rau cov neeg siv khoom thiab kev lag luam nce zuj zus mus yuav cov khoom Apple. Nws tau hais tias "Nrog cov kev xaiv tsim-rau-hais, yooj yim ib-nias kev yuav khoom thiab xa dawb, nws yeej tsis yooj yim dua los yuav Mac online," nws hais.
Nov yog qhov online Apple Store zoo li xyoo 2002 (qhov chaw: Wayback Machine):
Cov duab thaij duab
Cov lus tsis zoo thov hais tias Apple me ntsis underestimated qhov tseem ceeb ntawm Internet nyob rau hauv 1990s. Tab sis nws tsis yog qhov tseeb. Piv txwv li, nws tau khiav qhov kev pabcuam online Cyberdog - ib qho kev thov rau kev xa ntawv, kev nyeem ntawv xov xwm thiab lwm yam haujlwm, thiab nws kuj tau khiav qhov kev pabcuam. eWorld. Tab sis ob qho tib si hais txog cov kev pabcuam tau xaus tom qab Steve Jobs rov qab los rau Apple. Thiab nws yog Cov Haujlwm uas tau teeb tsa txhua yam hauv kev txav mus rau qhov kev taw qhia no. Ib qho ntawm cov kauj ruam tseem ceeb tshaj plaws yog kev tso tawm ntawm iMac G3 - lub khoos phis tawj uas nws lub hom phiaj yog coj tag nrho tsev neeg ntawm cov neeg tuag hauv online. Ib me ntsis tom qab, cov yeeb yuj portable iBook ua raws, uas tso cai rau cov neeg siv nyob online nrog kev pab los ntawm daim npav AirPort. Tab sis Cov Haujlwm kuj xav hloov txoj kev Apple nws tus kheej siv Internet thiab nws ua li cas rau nws. Thaum Apple yuav Jobs 'NeXT, nws siv lub tshuab hu ua WebObjects los tsim lub khw online rau Macs.
Lub sijhawm ntawd, Apple tau pom qhov kev vam meej loj uas tau ua tiav los ntawm Dell hauv kev muag online. Nws tus tsim, Michael Dell, nto moo hais tias yog tias nws tus kheej tau tswj hwm Apple, nws yuav muab lub tuam txhab tso rau hauv dej khov ntev dhau los thiab xa nyiaj rov qab rau cov tswv lag luam. Cov lus no, nrog rau lwm yam, tej zaum yuav txhawb kom Cov Haujlwm los saib xyuas kev txhim kho ntawm Apple Store online. Nws tau mus txog nws txoj haujlwm nrog rau kev mob siab thiab kev ua tiav ntawm nws tus kheej, txiav txim siab los hla Dell.
Lub community launch ntawm Apple Store yeej them nyiaj rau Apple. Qhov qhib ntawm cib-thiab-mortar Apple Stores tseem yog ob peb xyoos dhau los, thiab lub tuam txhab tau ntev tsis txaus siab rau txoj kev cov neeg muag khoom thib peb tau nthuav tawm nws cov khoom. Apple tau nce siab dua thiab xav kom muaj kev tswj xyuas tiav li cas nws cov khoom tau nthuav tawm thiab muag, thiab nws tus kheej lub khw hauv online tau sawv cev rau lub sijhawm zoo tshaj plaws hauv cov lus qhia no.
Thaum Apple Store tau qhib rau lub Kaum Ib Hlis 1997, nws tau ua ntau dua kaum ob lab nyiaj hauv thawj lub hlis.
Cov Khoom Siv: Cult ntawm Mac
