Amaya Toman Tseem tshuav ntau lub sijhawm kom txog rau thaum Christmas, tab sis hnub no yog ib feem ntawm peb cov keeb kwm keeb kwm txog Apple, peb yuav nco ntsoov lawv me ntsis. Niaj hnub no peb yuav tham txog hnub uas Apple yeej Emmy rau nws qhov chaw tshaj tawm hu ua Misunderstood, uas tshwm sim rau lub sijhawm rau hnub so Christmas. Nws tshwm sim rau lub Yim Hli 18, 2014.
Nws yuav yog txaus siab rau koj
Kev lag luam "tsis to taub", txhawb nqa iPhone 5s thiab nws cov peev xwm tua thiab yees duab, yeej Emmy Award rau Kev Ua Lag Luam Zoo Tshaj Plaws ntawm Lub Xyoo nyob rau ib nrab ntawm Lub Yim Hli 2014. Lub ntsiab lus uas tshwm sim hauv kev tshaj tawm tau paub ntau tus niam txiv thiab menyuam. Qhov chaw no muaj ib tug hluas nkauj uas tsis siv sij hawm nrog nws tsev neeg thaum Christmas vim nws tsis khoom nrog nws iPhone. Yog hais tias koj tsis tau pom qhov Misunderstood ad, hla cov kab lus hauv qab no, uas muaj ib tug spoiler, thiab saib cov ad ua ntej - nws yog tiag tiag, zoo heev. Thaum kawg ntawm qhov kev tshaj tawm, nws hloov tawm tias cov tub ntxhais hluas hauv nruab nrab (tiv thaiv) tus phab ej tsis tau ua zoo li tus neeg quav yeeb quav tshuaj iPhone. Siv ib qho iPhone thiab iMovie, nws tau yees duab tag nrho lub sijhawm thiab thaum kawg kho cov yeeb yaj kiab kov tsev neeg hnub so.
Qhov chaw tshaj tawm tau yeej lub siab ntawm cov neeg saib, tab sis nws tsis zam kev thuam. Piv txwv li, ib txhia nug yog vim li cas tus protagonist tua tag nrho cov yees duab nyob rau hauv portrait hom, nrog rau cov montage tshwm sim nyob rau hauv toj roob hauv pes hom. Tab sis feem ntau cov lus teb tau zoo heev, ob qho tib si los ntawm cov neeg saib thiab cov neeg thuam thiab cov kws tshaj lij. Nyob rau hauv kev twb kev txuas nrog lub Christmas hnub so, Apple heev tactically thiab sensibly txiav txim siab los muab qhov tseem ceeb rau ib tug sentimental thiab kov cov lus tshaj ib tug blunt muag thiab txias kev nthuav qhia ntawm lub technologies thiab functions ntawm lub iPhone 5s. Nyob rau tib lub sijhawm, cov lus hais saum toj no tau raug nthuav tawm zoo hauv kev tshaj tawm, thiab qhov tseeb tias iPhone 5s kuj tau siv rau kev ua yeeb yaj kiab Tangerine, uas kuj tau tshwm sim ntawm Sundance Film Festival, kuj ua tim khawv rau lawv.
Cov duab thaij duab
Apple, lub tuam txhab tsim khoom Park Pictures thiab tshaj tawm lub koom haum TBWA\Media Arts Lab yeej Emmy rau "Kev nkag siab tsis meej." Qhov khoom plig tuaj raws li Apple tau dhau los ua kev tsis sib haum xeeb nrog TBWA\Media Arts Lab - uas tau tsim Apple cov kev tshaj tawm txij li "Xav txawv" phiaj xwm - dhau TBWA qhov kev liam tias poob zoo. Nrog nws qhov chaw, Apple tuav tawm cov neeg sib tw xws li General Electric, Budweiser thiab Nike.
