Amaya Toman Txhua xyoo, cov neeg siv khoom siv nyiaj ntau heev rau hnub Friday Dub. Xyoo no Dub Friday yog qhov txawv tshaj plaw tsis tsuas yog nyob rau hauv cov nyiaj uas cov neeg siv khoom siv thaum lub sijhawm nws, tab sis kuj nyob rau hauv txoj kev uas lawv xaj lawv cov khoom.
Raws li cov ntaub ntawv Adobe Analytics Cov neeg siv khoom siv nyiaj $ 58,52 nphom thaum lub Kaum Ib Hlis 50,1 thiab 23th, piv rau $ 6,2 billion siv nyob rau tib lub sijhawm xyoo tas los. Ncaj nraim ntawm Dub Friday, Kaum Ib Hlis 5,9, cov neeg siv khoom yuav tag nrho ntawm $ XNUMX nphom ntawm cov khoom, thaum qhov kev kwv yees thawj yog $ XNUMX billion. Cov neeg siv khoom feem ntau yuav khoom laptops thaum lub sij hawm Dub Friday. Hnub tom qab Dub Friday, iPads nyob rau qib thib ob hauv cov npe ntawm cov khoom nquag yuav khoom.
Cov duab thaij duab
Feem ntau ntawm kev txiav txim, 49% tshwj xeeb, tau tsim los ntawm cov xov tooj smartphones thawj zaug, nrog rau iPhone ua tus thawj coj, raws li Adobe. Qhov thib ob qhov chaw nyob rau hauv cov kev taw qhia no yog nyob rau hauv computers, uas nws shares yog 42%. Cov ntsiav tshuaj thib peb nrog 8%. Txawm li cas los xij, yog tias cov neeg siv khoom yuav tsum tau yuav cov khoom kim dua, lawv ib txwm nyiam zaum ntawm lub computer. Tias yog vim li cas feem ntau ntawm cov nyiaj tau los rau cov neeg muag khoom ncaj ncees los ntawm cov neeg siv khoom yuav los ntawm lub desktop, uas yog 61%. Nyob rau hauv cov ntaub ntawv ntawm smartphones, 30%. Thiab tsuas yog 9% rau cov ntsiav tshuaj.
Hnub Dub Friday, cov neeg siv khoom tuaj yeem txuag tau ntau tshaj plaws hauv computers (16%), ntsiav tshuaj (33%) thiab TV (22%). Thaum Cyber Monday, thaum yuav khaub ncaws (22%), khoom siv (18%) thiab hniav nyiaj hniav kub (5%).
