Ondrej Holzman Bose thiab Beats tuaj yeem pom zoo rau kev sib hais tawm ntawm lub tsev hais plaub sib ntaus sib tua tshaj ambient suab nrov txo technology (lub suab nrov tshem tawm), uas raws li Bose nws cov neeg sib tw tau theej. Thaum kawg, qhov kev tsis sib haum xeeb yuav tsis mus rau hauv tsev hais plaub, vim hais tias cov kws lij choj ntawm ob tog tuaj yeem nrhiav pom qhov sib xws.
Bose tau thov tias Beats tau ua txhaum rau nws cov patents rau ambient txo suab nrov, tus yam ntxwv ntawm Bose headphones, thiab QuietComfort ntau yog suav tias yog ib qho zoo tshaj plaws ntawm kev txo suab nrov ambient.
Ntawm US International Trade Commission (ITC), Bose cov neeg sawv cev tau thov kom txwv kev xa khoom ntawm Beats Studio thiab Beats Studio Wireless lub mloog pob ntseg, tab sis tom qab ob peb lub hlis ntawm kev sib tham, tam sim no ITC tau txais kev thov kom nres qhov kev tshawb fawb txog kev ua txhaum cai patent.
Txawm li cas los xij, kev sib ntaus sib tua ntawm Bose thiab Beats, tam sim no muaj los ntawm Apple, yog nyob deb dhau lawm. Hloov ntawm rooj plaub hauv tsev hais plaub, txawm li cas los xij, nws yog kev sib tw dawb huv. Tam sim no Bose tau kos npe rau daim ntawv cog lus kim heev nrog NFL (American Football League), uas yuav ua rau Bose headphones yog lub npe nrov ntawm kev sib tw, yog li cov neeg ua si thiab cov kws qhia yuav tsis tuaj yeem hnav, piv txwv li, Beats headphones thaum ua si.
Txawm li cas los xij, Apple tuaj yeem tawm tsam los ntawm kev tshem tawm Bose cov khoom lag luam los ntawm nws cov khw muag khoom cib-thiab-mortar, raws li tau kwv yees nyob rau hnub tsis ntev los no. Cov neeg siv khoom yuav tsis tuaj yeem yuav SoundLink Mini lossis SoundLink III hais lus los ntawm Apple, vim Beats tshwj xeeb yuav tau txais txoj haujlwm tsim nyog.
