Lukas Gregor Ib txhia hlub nws, lwm tus ntxub nws. Nws symbolizes consumerism, globalization thiab uniformity. Txawm li cas los xij, koj tuaj yeem muab tag nrho lub tsev nrog nws thiab txuag tau ntau heev. Nws yug los hauv Sweden, tab sis nws kuj teb rau cov kev xav tau thiab kev xav tau ntawm peb cov neeg. IKEA.
Tsis yog, tsis txhob txhawj, Kuv yuav tsis tshuaj xyuas cov khoom lag luam no, tsis hu xovtooj lossis ua phem rau lawv cov tswv yim kev lag luam. Kuv tau xav txog lwm yam - yuav ua li cas cov saw hlau sib txawv no tau tiv nrog cov ntsiav tshuaj thiab smartphone los ntawm Apple, uas yog, txawm tias tam sim no nws tuaj yeem txaus siab tsis yog cov neeg taug kev los ntawm cov khw loj IKEA nyob, tab sis kuj muaj lwm tus - uas nyiam taug kev hauv virtual.
Nws tau siv qee lub sijhawm ua ntej txawm tias Czech cov neeg siv khoom tau txais qhov chaw nyob, IKEA muaj nws daim ntawv thov, tab sis kev tshawb nrhiav cov khoom tau txais los ntawm cov khw muag khoom txawv teb chaws tsis yog qhov tseem ceeb. Kuv lees tias txawm tias tom qab koom nrog hwm catalog, daim ntawv thov IKEA tsis haum kuv zoo heev. Hauv ntej, kuv tsuas pom qhov zoo dua tom qab nws qev, txij li version 3, uas tam sim no tau txais ntau qhov hloov tshiab me me, kuv tuaj yeem ua tau zoo dua.
Tom qab pib daim ntawv thov, koj kos lub teb chaws thiab tom qab ntawd tos kom txog thaum ob peb kaum MB rub tawm rau koj lub cuab yeej. IKEA catalog tuaj yeem saib offline, yog li cia siab tias koj yuav tau txi qee qhov chaw. Thaum koj nyem rau ntawm lub downloaded catalog, nws cov nplooj ntawv pem hauv ntej yuav tshwm sim, tab sis yog tias koj tsis xav mus xauj, nyem rau nws thiab. Ib tug dub tswj bar swb tawm rau saum. Tam sim no peb yuav txaus siab rau lub quadrant uas hloov qhov screen rau hauv cov ntsiab lus taug kev.
Cov cheeb tsam tseem ceeb ntawm qhov kev thov tau muab npe los ntawm IKEA raws li cov dej num - peb khaws, pw, saib xyuas peb tus kheej, ua noj, noj hmo, ua haujlwm, so - yog li nws tsis yooj yim kom tau txais koj cov kabmob tam sim. Tam sim ntawd tom qab cov kev sib txuas no, muaj cov npe tshwj xeeb ntawm cov khoom lag luam (xws li teeb pom kev zoo, kho kom zoo nkauj, thiab lwm yam). Browsing nws tus kheej yog yooj yim thiab tsis zoo li flipping los ntawm ib phau ntawv sau. Tau kawg, tus digital muaj ntau qhov zoo.
Piv txwv li, yog tias kuv nyem rau peb cawm thiab kuv xaiv ib qho ob sab (hauv daim duab nws yog tus lej 26-27), Kuv pom tsis yog cov duab ntawm qhov chaw cia, tab sis ua tsaug rau qhov kev xaiv hauv qab ntawm cov zaub (qhia cov khoom) kuj yog tus kheej. accessories uas yog ib feem ntawm daim duab, los yog nthuav tawm tej rooj tog los yog chav. Koj tuaj yeem coj mus rhaub rau lawv kom paub meej ntxiv. Tau kawg, hauv daim ntawv digital, cov duab kuj tuaj yeem nthuav dav, txawm tias tsis yog qhov hnyav, tab sis nws txaus los saib cov txee hauv chav nyob.
Koj tuaj yeem siv lub pob + nyob rau sab xis sab xis txoj kev txuag rau favorites, qhia nws, lossis qhia tag nrho cov catalog (zoo, tsuas yog qhov txuas rau nws…). Saum lub cim ntxiv, muaj kev tshawb nrhiav hauv lub ces kaum, rov nrawm dua piv rau cov ntawv luam tawm classic.
Txawm li cas los xij, daim ntawv thov tau txais txiaj ntsig zoo dua ua tsaug rau txoj haujlwm cov ntaub ntawv ntxiv - thaum scrolling, yog tias muaj, lwm lub cim, cim ob lub qhov rais zaum ib sab tom qab, yuav raug qhia rau sab saum toj ntawm lub pob +. Hauv kev xyaum, qhov no txhais tau hais tias thaum nyob hauv phau ntawv teev npe koj muaj ib daim duab ntawm lub txee nrog ib qho "setting", cov ntaub ntawv ntxiv qhib lub qhov rooj uas lub qhov rooj txee qhib thiab kaw, thaum tseem hloov lawv cov xim / khoom txhua zaus. Galleries feem ntau muab cov khoom tso rau hauv "tiag tiag" qhov chaw, ntau txoj kev siv, los ntawm cov duab lossis ob peb cov yeeb yaj kiab.
Los ntawm txoj kev, koj tuaj yeem qhib txoj haujlwm no txawm tias koj tab tom tig los ntawm cov ntawv sau nrog iPhone / iPad hauv koj txhais tes. Cov nplooj ntawv muab muaj lub cim xov tooj nyob ib sab ntawm nws, thiab IKEA app muaj kev xaiv los coj mus rhaub rau tom qab tso tawm scan. Lub xov tooj sau cov ntaub ntawv yooj yim thiab tom qab ntawd koj pom koj tus kheej hauv cov ntsiab lus ntxiv thiab cov chav. (Yuav tsum yog me ntsis nit-picy, Kuv tsis tshua xav txog qhov tseem ceeb ntawm txoj haujlwm no, yog tias kuv muaj tag nrho cov ntawv teev npe hauv kuv lub ntsiav tshuaj, vim li cas tig los ntawm cov ntawv luam tawm thiab luam tawm ib yam dab tsi... Tsuas yog hauv rooj plaub kuv xav tau ob peb mega txuag thiab tsis txhob rub tawm tag nrho cov catalog.)
Cov duab thaij duab
Kev sib txuas nrog cov vev xaib thiab cov khw muag khoom kuj ua haujlwm hauv daim ntawv thov. Raws li cov ntsiab lus ntawm cov khoom lag luam, daim ntawv thov tsuas yog qhov yooj yim tshaj plaws, kom paub ntau ntxiv nyem rau ntawm qhov txuas thiab xav tias dawb los nyeem hauv qhov program lossis suav nrog hauv daim ntawv teev npe yuav khoom. Koj tuaj yeem tshawb xyuas seb lub khw hauv koj cheeb tsam puas muaj cov khoom no hauv Tshuag.
Yog li tsis muaj qhov txuj ci tseem ceeb, Kuv tuaj yeem xav tias cov ntawv teev npe yuav sib tham ncaj qha - tsis muaj rub tawm bar nrog cov khoom, tab sis tapping koj cov ntiv tes ncaj qha rau hauv cov duab kos duab. Txawm li cas los xij, nws tsis tsim nyog, yog li kuv yuav xaus rau qhov kev cia siab zoo. Kuv twv yuav raug hu nyiam cov digital version ntau dua li cov ntawv luam tawm thiab lub vev xaib. Nws muaj qhov yooj yim browsing, duab o, txuag nrog rau ntxiv qhov chaw thiab cov yeeb yaj duab.
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Kuv tsis nkag siab qhov kev ntxub neeg muaj rau IKEA. Tom qab tag nrho, kuv xaiv ib yam khoom uas kuv nyiam thiab uas suits kuv thiab kuv tsis txiav txim tam sim ntawd vim nws yog tsim los ntawm no los yog lub tuam txhab. Tib yam siv rau electronics.
Qhov zoo dua ntawm kev luam cov nplooj ntawv hauv cov ntawv luam tawm yog qhov tseeb tias qee zaum koj kuj yuav pom 3D qauv ntawm cov khoom muab, thiab thaum koj tig cov ntawv luam tawm, koj tuaj yeem saib ntawm txhua sab. Txawm li cas los xij, nws yuav tsum tau hais tias nws tsis ua haujlwm zoo rau lawv.