Michal Ždanský Ib feem ntawm iOS 7 yog kev txhawb nqa rau iBeacon thev naus laus zis, uas tuaj yeem ntes qhov kev ncua deb ntawm lub cuab yeej los ntawm nws siv lub tshuab xa hluav taws xob tshwj xeeb thiab tejzaum nws xa tau qee cov ntaub ntawv, zoo ib yam li NFC, tab sis nyob deb dua. Piv rau GPS kev daws teeb meem, nws muaj qhov zoo dua uas nws ua haujlwm tsis muaj teeb meem txawm tias nyob hauv qhov chaw kaw. Peb hais txog iBeacon thiab nws siv ob peb zaug, tam sim no cov thev naus laus zis no thaum kawg tau tshwm sim hauv kev xyaum thiab, ntxiv rau Apple nws tus kheej, nws yog siv los ntawm, piv txwv li, lub network ntawm British cafes lossis chaw ua si kis las ...
American Baseball League yog thawj zaug tshaj tawm kev siv iBeacon MLB, uas xav siv cov cuab yeej siv hauv daim ntawv thov MLB.com Ntawm Ballpark. iBeacon transmitters yuav tsum tau muab tso rau hauv cov chaw ntau pob thiab lawv yuav ua haujlwm ncaj qha nrog daim ntawv thov, yog li cov neeg tuaj saib tuaj yeem tau txais cov ntaub ntawv ntawm qee qhov chaw lossis cov ntawv ceeb toom tau qhib los ntawm iBeacon.
Ob hnub dhau los peb kuj tuaj yeem kawm txog kev siv iBeacon los ntawm kev pib tshaj tawm hauv tebchaws Askiv Exact Editions, uas cuam tshuam nrog kev faib tawm digital ntawm cov ntawv xov xwm. Lawv cov neeg siv khoom suav nrog, piv txwv li, cov ntawv xov xwm Hlau, Pop txhaj tshuaj los yog Grand Design. Exact Editions lawv npaj yuav nthuav iBeacon ua ib feem ntawm lawv txoj haujlwm ByPlace, uas yog siv, piv txwv li, hauv cafes lossis hauv chav kho mob tos. Cov lag luam ib leeg tuaj yeem sau npe rau qee cov ntawv xov xwm thiab muab rau lawv cov neeg siv khoom dawb ntawm iBeacon, zoo ib yam li cov ntawv xov xwm lub cev muaj nyob ntawm cov chaw no. Txawm li cas los xij, kev nkag mus rau lawv yog txwv los ntawm kev ncua deb ntawm lub transmitter.
Raws li ib feem ntawm qhov project, lawv tau pib Exact Editions ib txoj haujlwm tsav hauv London bar Bar Kick. Cov neeg tuaj saib ntawm lub bar yuav tau txais kev nkag mus rau cov ntawv digital ntawm cov ntawv xov xwm football Thaum Hnub Saturday los thiab kab lis kev cai / zam magazine Dazed & Confused. Muaj cov txiaj ntsig ntawm ob sab. Ib tus neeg tshaj tawm xov xwm tuaj yeem muag tau yooj yim rau kev ua lag luam, uas pab txhawb cov ntawv xov xwm rau nws cov neeg siv khoom. Nyob rau hauv lem, cov lag luam yuav ntxiv dag zog rau lawv cov neeg muas zaub thiab muab ib yam dab tsi tshiab kiag li rau lawv iPhones thiab iPads.
Thaum kawg, Apple tsis nyob deb tom qab, raws li nws tau teem rau nruab iBeacon transmitters hauv nws 254 lub khw hauv Asmeskas thiab ntsiag to hloov kho nws Apple Store app los txhawb cov thev naus laus zis. Yog li, tom qab qhib daim ntawv thov, cov neeg siv khoom tuaj yeem tau txais ntau yam kev ceeb toom, piv txwv li, hais txog cov xwm txheej ntawm lawv daim ntawv xaj online, uas lawv tuaj tos tus neeg ntawm Apple Store, lossis lwm yam xwm txheej hauv khw, tshwj xeeb, cov xwm txheej, thiab cov nyiam.
Apple yuav tsum ua kom pom kev siv iBeacon hauv App Store rau AP lub koom haum lub lim tiam no, ncaj qha hauv nws lub khw New York ntawm Fifth Avenue. Ntawm no nws yuav tsum tau nruab txog 20 transmitters, qee qhov ncaj qha iPhones thiab iPads, uas pom tau tias tuaj yeem hloov mus rau hauv cov khoom xa tawm. Siv Bluetooth thev naus laus zis, cov khoom xa tawm yuav tsum paub qhov chaw tshwj xeeb ntawm tus neeg muab, ntau qhov tseeb dua li GPS, uas ob leeg muaj siab ntev dua thiab tsis tshua muaj kev ntseeg siab hauv qhov chaw kaw.
Nyob rau hauv lub neej yav tom ntej, peb yuav zaum pom kev xa tawm ntawm iBeacon mus rau ntau dua, tsis yog hauv cafes xwb, tab sis kuj nyob rau hauv boutiques thiab lwm yam lag luam uas tuaj yeem tau txais txiaj ntsig los ntawm kev sib cuam tshuam thiab ceeb toom cov neeg siv khoom kom txo qis hauv qee lub tuam tsev lossis xov xwm. Vam tias peb yuav pom cov thev naus laus zis hauv kev xyaum txawm tias nyob hauv peb cheeb tsam.
Tab sis, tab sis ... tab sis ... NFC!
Nrog iBeacon thiab NFC, nws yog tej zaum rooj plaub uas BluRay thaum kawg yeej lub HD DVD hom ib yam nkaus thiab. Nws siv sijhawm ntev thiab nrog ob lub chaw pw hav zoov no nws yuav zoo ib yam.
Thiab Apple, ua tus pioneer hauv kev xa tawm cov thev naus laus zis tshiab (USB, Firewire, capacitive touch technology, Internet hauv computers), yog, raws li ntau tus neeg, zoo ntawm nws txoj kev. NFC muaj ntau qhov tsis zoo (ntau me me; ntau "tus qauv" - vim tias cov tuam txhab tsis tuaj yeem pom zoo thiab rub ua ke; roj teeb hnyav; kav hlau txais xov loj, tsis muaj kev ruaj ntseg).
Nws yeej tshwm sim rau txhua tus uas NFC tau dav dua thiab twb tau ua haujlwm ntse, tab sis qhov ntawd tsis zoo li qhov kev sib cav zoo rau kuv. Tab sis qhov ntawd yog hais txog BLE, ib qho cuab yeej siv los ntawm ntau thiab ntau yam - watches, iBeacon systems thiab lwm yam, kuj tau them. iBeacon yooj yim dua universal thiab nws yuav tshwm sim rau txhua tus neeg uas xav txog nws me ntsis.
Kuv ib nrab pom zoo, tab sis BluRay thiab HD DVD yuav tsum muaj ob txoj kev daws teeb meem zoo ib yam. Txawm li cas los xij, iBeacon thiab NFC txhua tus daws qhov teeb meem sib txawv ntawm txoj kev sib txawv.
Hauv kuv lub tswv yim, qhov teeb meem tseem ceeb nrog NFC yog kev ruaj ntseg. Nrog ib lub xov tooj NFC, lub xov tooj tsuas yog lub tshuab xa xov tsis zoo hais tias "ntawm no kuv nyob, kuv tus lej yog 1234 thiab leej twg koj xav tau, siv cov ntaub ntawv ntawd li cas". Tsuas yog rau iBeacons, lub iPhone yog lub receiver uas ua cov teeb liab uas nws tau txais los ntawm lwm cov transmitters ("keychain" rau ob peb duas las). Yog li nrog iBeacons, koj tuaj yeem muaj kev ruaj ntseg zoo hauv koj lub iPhone + KOJ xaiv cov cim uas koj yuav hnov mob - lwm tus yog "tsuas yog" loaded thiab iPhone, thaum nws xav tau, yuav tau txais thiab ua lawv. Yog li tsis muaj teeb meem nrog spam thiab cov ntawv ceeb toom hauv khw yog tias koj tsis xav tau, vim tias koj tuaj yeem cuam tshuam rau daim ntawv thov thiab muaj kev thaj yeeb nyab xeeb.
Nrog NFC, txhua tus neeg uas khaws koj lub teeb liab muaj koj cov ntaub ntawv thiab tuaj yeem pib spamming koj. Cov xov tooj nrog NFC yog li cov khoom siv tsis zoo, cov xov tooj nrog iBeacons yog "ntse" txais, qhov chaw ua haujlwm.
Tam sim no mus rau qhov sib txawv loj hauv kev ruaj ntseg:
- Android + NFC: leej twg kov koj yuav luam theej koj NFC nti thiab nyeem cov ntaub ntawv los ntawm nws (xws li credit card), koj ua tsis tau dab tsi txog nws. Yog li kev them nyiaj hauv lub khw yuav siv qhov chaw, lub davhlau ya nyob twg yog "smart" receiver, koj tsuas yog xa koj cov xov tooj tsis zoo NFC Android, uas tso cai rau lub davhlau ya nyob twg nyeem koj daim npav cov ntaub ntawv thiab ua cov ntaub ntawv no thiab nkag mus rau cov nyiaj them poob haujlwm.
Rau iPhone, kuv xav txog nws txawv yav tom ntej:
- iPhone + iBeacons: txij li lub iPhone yog tus txais, tsis muaj leej twg tuaj yeem tau txais koj cov ntaub ntawv, vim tias koj tsis xa dab tsi. Muaj pes tsawg lub sijhawm ntawm cov ntaub ntawv siv tsis raug ntawm no (piv txwv li NFC). Thaum koj xav them, koj yuav muaj daim ntawv thov Visa / MasterCard uas koj yuav muaj koj daim npav txuas. Hauv khw, lub davhlau ya nyob twg yuav ua haujlwm tsis yog tus txais, tab sis raws li iBeacon transmitter - koj xaiv lub teeb liab kis tau los ntawm lub davhlau ya nyob twg (koj yuav #1234), qhia rau daim ntawv thov kom them nyiaj no (ntawm qhov txuas ruaj ntseg hauv Is Taws Nem) . Thaum them nyiaj tiav, lub khw yuav tau txais cov ntaub ntawv hais tias kev them nyiaj #1234 tau dhau mus thiab tus neeg muag khoom yuav muab ib daim ntawv them nqi rau koj. Yog li iBeacon cov nyiaj them yuav raug tshaj tawm rau pej xeem (feem ntau ib tus neeg yuav them koj daim nqi yuam kev, tab sis koj yuav tsis npau taws) - thiab koj lub xov tooj yuav lees paub lub iBeacon uas nyob ze tshaj (koj yuav sawv ntawm lub npe nyiaj ntsuab) - yog li yuav tsis muaj teeb meem nrog kev khaws cov nyiaj tsis raug thiab.
Qhov no tsuas yog ib lub tswv yim xwb, kuv tsis paub yog tias qhov no yog li cas kev them nyiaj ntawm iPhone yuav ua haujlwm yav tom ntej - Kuv tsuas yog pom nws yog qhov kev xaiv nyab xeeb tshaj plaws nrog rau kev ua tsis tau zoo ntawm kev tsim txom. Yog vim li cas kuv thiaj tsis xav tau ib lub xov tooj NFC, txawm tias dawb.
Txhua tus xav paub yog vim li cas Apple tsis tso NFC rau hauv lawv lub xov tooj. Zoo, raws li ib txwm muaj, nws tsis yog vim tsis muaj peev xwm, tab sis vim tias lawv muaj cov kev daws teeb meem zoo dua ntawm txoj kev :-) Kuv tuaj yeem xav txog kev them nyiaj ruaj ntseg nrog iBeacons, tab sis tsis nrog NFC.
Tab sis tau kawg, tsuas yog kuv lub tswv yim :-D
Kuv xav tias nws yog ib lub ntsiab lus zoo rau ib tsab xov xwm :-)