Ondrej Holzman Nyob rau hauv xyoo tas los no, tsis muaj cov khoom lag luam Apple tau tham txog kev sib txuas nrog nws txoj kev tuag ntau npaum li iPod, lossis qhov tseeb tag nrho cov iPods. Niaj hnub no, cov suab paj nruag uas twb muaj lawm, uas Apple tau hais rau lub ntiaj teb ntawm cov suab paj nruag zoo li ob peb lwm tus ua ntej, tab tom poob lawv qhov cuam tshuam sai dua. Cov ntaub ntawv pov thawj tseem yog qhov muag poob tas li ntawm iPods. Nws yog qhov sib txawv tsis txaus ntseeg thiab tsis txawm tias Apple tuaj yeem txwv nws ...
Raws li kev lig kev cai, peb tuaj yeem siv ntau dua los ntawm cov txiaj ntsig nyiaj txiag rau lub quarter dhau los uas Apple tau tshaj tawm lub hli dhau los. Nws yeej tsis yog lub sijhawm ua tsis tiav, raws li qee tus neeg sau xov xwm tsis txaus ntseeg thiab cov kws tshuaj ntsuam tau sim kwv yees. Tom qab tag nrho, 15th cov txiaj ntsig siab tshaj plaws hauv kev lag luam hauv keeb kwm tsis tuaj yeem ua tsis tiav, txawm hais tias ntau qhov ntsuas Apple los ntawm qhov sib txawv yardstick.
Txawm li cas los xij, nws yog ib qho tseem ceeb uas yuav tau saib cov txiaj ntsig ntawm ob sab. Ntxiv rau qhov kev muag khoom muaj zog heev ntawm iPhones, kuj tseem muaj cov khoom lag luam uas, ntawm qhov tsis sib xws, ua tsis tau zoo. Peb tau hais meej meej txog iPods, uas txuas ntxiv rov qab los ntawm lawv lub yeeb koob thiab dhau los ua cov khoom tsis txaus ntseeg rau Apple. Kua suab paj nruag players tau muag txij thaum tsawg kawg yog 2004, thaum 4 tiam iPod classic nrog lub iconic nias log thawj zaug nkag mus rau hauv lub lag luam.
Thaum iPhones nqa nyiaj ntau tshaj rau Apple cov nyiaj tam sim no (ntau dua ib nrab), iPods tsis pab yuav luag txhua yam. Yog lawm, ob thiab peb-plaub lub hlis twg ntawm ib lab units tau muag lub quarter dhau los netted Apple ze li ib nrab ntawm billions, tab sis qhov ntawd tsuas yog ib nrab ntawm qhov nws yog xyoo tas los, thiab hauv cov ntsiab lus ntawm tag nrho cov nyiaj tau los, iPods sawv cev tsuas yog ib feem pua. Lub xyoo ib xyoo poob yog qhov tseem ceeb, thiab iPods yuav tsis txuag txawm tias Christmas, thaum xyoo tas los, nyob rau hauv ib txwm muaj zog lub sij hawm, iPod muag tsis tau nce siab tshaj qhov nruab nrab thawj zaug, tab sis poob rau hauv nws.
Apple tau ua tiav nyob ntsiag to txog nws cov suab paj nruag rau ib xyoos thiab ib nrab. Nws kawg tau tshaj tawm cov tiam tshiab ntawm iPod kov thiab nano thaum lub Cuaj Hlis 2012. Txij thaum ntawd los, nws tau hloov nws txoj kev tsom mus rau lwm yam khoom siv, thiab cov lej muag ntawm iPhones thiab iPads ua pov thawj tias nws ua tau zoo. Yog hais tias lub iPhone yog ib lub tuam txhab nyob ib leeg, nws yuav tawm tsam nees nkaum lub tuam txhab saum toj kawg nkaus nrog qhov muag tau zoo tshaj plaws ntawm Fortune 500 daim ntawv teev npe. Thiab nws yog lub iPhone uas tab tom noj cov neeg siv khoom muaj peev xwm deb ntawm iPods mus rau qhov tsis paub tseeb. Ntxiv nrog rau kev ua lub xov tooj ntawm tes thiab kev sib txuas lus hauv Is Taws Nem, iPhone kuj yog iPod - raws li Steve Jobs tau tshaj tawm thaum nws tau qhia - thiab muaj cov neeg siv tsawg thiab tsawg dua uas xav kom muaj iPod hauv lawv lub hnab tshos ntxiv rau iPhone.
Yog li Apple ntsib cov lus nug zoo li nyuaj: ua li cas txog iPods? Tab sis nws zoo li lawv yuav daws tau nws heev pragmatically hauv Cupertino. Muaj peb qhov xwm txheej: qhia tawm cov tshiab thiab kev cia siab rau kev muag khoom ntau dua, txiav tag nrho iPod faib kom zoo, lossis cia cov neeg laus nyob ntev npaum li lawv tau txais txiaj ntsig, thiab tsuas yog thaum lawv tsis muaj feem cuam tshuam, nres muag lawv. . Rau xyoo tas los thiab ib nrab xyoo, Apple tau ua tib zoo xyaum ua qhov xwm txheej kawg uas tau hais tseg, thiab nws muaj feem ntau tias, raws li nws, nws yuav ua rau lub neej ntawm iPods mus txog qhov kawg.
Thaum Apple cov kev ua feem ntau txawv ntawm qhov peb xav tau los ntawm cov tuam txhab loj, nws tsis zoo li Apple yuav tawm tsam nws tus kheej thiab xaus cov khoom lag luam uas tseem ua rau nws cov nyiaj tau zoo, txawm tias nws tsuas yog ib feem pua ntawm cov ntsiab lus ntawm tag nrho. nyiaj tau los. Yog li ntawd, Apple tsis muaj laj thawj los sau ib qho epitaph rau iPods los ntawm qhov kev pom no. Nyob rau tib lub sijhawm, txawm li cas los xij, nws tsis muaj tseeb los tiv thaiv kev poob qis hauv kev muag khoom. Tib txoj kev theoretical los txwv nws yuav yog los qhia cov iPod tshiab, tab sis puas yog lwm tus nyiam?
Nws yog ib qho nyuaj rau xav txog ib tug feature uas yuav rov qab iPods rau lawv lub qub koob meej. Hauv luv luv, ib lub hom phiaj cov khoom siv tsis yog "hauv", smartphones thiab ntsiav tshuaj tam sim no tuaj yeem ua txhua yam uas iPods ib zaug ua thiab ntau ntxiv. Qhov zoo tshaj plaws yog kev sib txuas ntawm lub xov tooj ntawm tes, uas tau txais qhov tseem ceeb hauv ntiaj teb suab paj nruag niaj hnub no. Cov kev pabcuam streaming xws li Spotify, Pandora thiab Rdio tab tom ntsib kev tawg loj, uas ua haujlwm rau cov suab paj nruag rau cov neeg siv hauv Is Taws Nem rau tus nqi me lossis loj, thiab iTunes tseem tab tom pib them tus qauv no. Ib zaug tsis tshua muaj zog ua ke ntawm iPod + iTunes yog tsis siv lawm, yog li qhov tsim nyog innovation nyob rau hauv iPods yuav tsum tau mobile kev twb kev txuas thiab kev twb kev txuas rau streaming cov kev pab cuam. Tab sis txawm li ntawd los, cov lus nug tseem nyob ntawm seb leej twg tseem yuav txaus siab rau cov khoom lag luam no thaum muaj kaum ob ntawm lwm tus uas koj tuaj yeem hu, sau email, ua si thiab thaum kawg koj tsis tas yuav. siv ntau npaum li ntawd rau lub cuab yeej.
Apple zoo li yuav paub tias nws tsis tuaj yeem ua ntau yam nrog iPods ntxiv lawm. Yuav luag ob xyoos ntawm kev ntsiag to yog ib qho pov thawj tseeb ntawm qhov no, thiab nws yuav yog qhov xav tsis thoob yog tias peb tau txais cov iPod tshiab xyoo no - thaum Tim Cook yog thaum kawg yuav qhia cov khoom ntawm lub npe hu ua "tshiab qeb". Tseeb, txawm tias cov cuab yeej ntawd los ntawm "qib tshiab" tuaj yeem ua lub luag haujlwm zoo nrog iPods, tab sis tam sim no tsuas yog Apple paub tias qhov no yuav ua tau tiag tiag. Qhov tseeb yog nws tsis tseem ceeb heev. Qhov kawg ntawm iPods yog inexorably nyob ze. Cov neeg siv khoom tsis xav tau ntxiv lawm, thiab thaum kawg peb lab tsis xav tau lawv, lawv yuav tawm mus. Hauv kev ntsiag to thiab nrog kev xav ntawm txoj haujlwm ua tau zoo. Apple muaj ntau tshaj qhov zoo hloov pauv rau lawv, yam tsawg kawg ntawm cov txiaj ntsig.
Thov kuj yog ib tug tshiab version ntawm classic nrog ib tug hluav taws xob connector thiab ib tug unpolished rov qab ... lub iPod nkaus xwb uas Kua tsis hloov tshiab, uas yog ib tug txaj muag.
Thiab nrog wi-fi! Ntawm tuaj yeem siv rau Air ua si
Tau kawg, kev muag khoom ntawm iPods poob qis thaum kov muaj 3 xyoos HW piv rau iPhone, nano muaj qhov tsim tsis zoo nrog GUI txawm tias uglier, thiab cov classic tsis tau hloov kho hauv 5 xyoo.
Tsis muaj dab tsi hloov tshiab ntawm cov classic, peb muaj ob peb ntawm lawv nyob hauv tsev / 2 tiam dhau los / thiab nws haum rau txhua tus. Qhov tsuas yog yog kuv pib lwj thiab tso tseg tsis tsim... nws yuav phem. Tab sis tseem yog tus neeg ua si zoo tshaj plaws rau kev taug kev lossis hauv tsheb lossis txhua qhov chaw
muaj txaus los hloov kho ntawm classic! Kuv tus kheej twb muaj tus thib tsib iPod Classic thiab kuv xav pom kev txhim kho xws li: lightening connector (vim yog cov khoom siv), bluetooth lossis airplay (raws li koj hais tias tus neeg ua si zoo tshaj plaws hauv lub tsheb thiab kuv xav siv nws yam tsis muaj cable. zoo li kuv tuaj yeem siv lub iPhone) thiab kawg tab sis tsis muaj roj teeb tsawg (txawm tias nws twb zoo heev).